Bombae: Buzzfeed

2.6 MILLION VIEWS on Instagram.

Bombae partnered with BuzzFeed to transcend traditional culinary boundaries and celebrate the joy of cooking with authenticity and inclusivity. Through the "Cooking With Queens" series, Bombae, a charismatic drag queen known for her extravagant persona, took center stage to showcase delightful and easy-to-make recipes imbued with festive flair. By infusing each cooking video with her unique charm and flair, Bombae captivated viewers, encouraging them to embrace their creativity in the kitchen while embracing their identities.

Results

Instagram

INSTAGRAM: 3 Reels Total. 2.6M Views

Conclusion

With an extreme high number of views, Bombae created a memorable and impactful experience for the audience during the holiday season and beyond.